Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Designing Customer Service ProcessesISBN13:9781944659240ISBN10:1944659242Author:Wirtz, Jochen (Author)Description:From A Customer's Perspective, Services Are Experiences From The Organization's Perspective, Services Are Processes That Have To Be Designed And Managed To Create The Desired Customer Experience This Makes Processes The Architecture Of Services Designing Customer Service Processes Will Discuss How Service Processes Can Be Designed And Improved To Deliver The Promised Value Proposition This Book Is The Sixth Volume In The Winning In Service Markets Series By Services Marketing Expert Jochen Wirtz Scientifically Grounded, Accessible And Practical, The Winning In Service Markets Series Bridges The Gap Between Cutting-Edge Academic Research And Industry Practitioners, And Features Best Practices And Latest Trends On Services Marketing And Management From Around The World The E-Version Of This Book Is Not Available For Purchase At Our Website But Can Be Purchased Through And Kobo Binding:Paperback, PaperbackPublisher:WS PROFESSIONALPublication Date:2017-10-21Weight:0.22 lbsDimensions:0.13'' H x 9'' L x 6'' WNumber of Pages:64Language:English
Price: 13.5 USD
Location: USA
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Item Weight: 0.22 lbs
Book Title: Designing Service Processes
Author: Jochen Wirtz
Format: Trade Paperback
Language: English
Topic: Industries / Service, Production & Operations Management
Publisher: WORLD Scientific Publishing Co Pte LTD
Publication Year: 2017
Genre: Business & Economics
